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Snapshot of Aurrea Signature

An innovative business model

Since 1999, Aurrea Signature has developed partnerships with financial services firms by offering them both operational and organizational support with referrals, coaching and a consistent service experience. 

Aurrea Signature’s 50+ employees service more than 1,300 direct and indirect brokers. The company is comprised of three distinct networks:

  • Its direct network with offices in Laval, Quebec City and Sherbrooke;
  • The alternative network with shareholders, composed of the firms Torrus Groupe Financier, and Panache Groupe Financier; and, 
  • The independent network including many associated general agents who deal with Aurrea Signature’s operations. 

Under the Aurrea signature banner is also ownership of a service firm network including Aurrea Collectif, Pro Spect assurances specialized in referrals, and our wealth management experts, Aurrea Distinction.

Aurrea Signature bases our innovative business model on values that respect the independence of all our partner firms. It offers direct solutions that address the business move to the digital platforms transforming our industry, the increasing regulatory environment, and the growing difficulties partner firms are experiencing in the market place. 

In January 2020, Aurrea Signature became a part of the IDC Worldsource Insurance Network (IDC WIN), joining the largest managing general agency in Canada. The two organizations share common values and mandates, with the goal of offering independent Advisors best-in-class tools and resources to help them grow and succeed. 

IDC WIN is a company with a solid and stable background. They are a subsidiary of Guardian Capital Group Limited, a diversified financial services company, founded in 1962. IDC WIN has roots back to 1998, since which they have expanded their reach and now serve more than 2,000 insurance Advisors, along with over $5.5 billion in segregated funds. In 2019, IDC WIN achieved a 9.6 rating (an average of all categories) in the annual Investment Executive 2019 Insurance Advisors Report Card.

Christian Laroche 
Aurrea Signature